Strongher in association with Pearl Izumi and Iris Slappendel launch great new Strongher Kit
New Strongher kit released for women who want to take the stage. Now available in (online) stores
For the start of the cycling season Strongher has launched the Strongher kit for women. Designed by Strongher ambassador and pro Iris Slappendel. The kit is especially designed for women to help them feel confident and empower them on the bike. Combining unique design, great looks and fantastic comfort the kit is for all occasions. The kit will help give visibility to the Strongher movement, an initiative led by ambassadors of women cycling including Marianne Vos, Hannah Barnes, Lauren Kitchen, Manon Carpenter, Marijn de Vries, Lucinda Brand, Juliet Elliott and Rebecca Charlton.
The kit can be bought in the shop.BIKEGEAR.cc webshop or in some of the Strongher Stamp Shops (Women friendly Bike Shops).
Cool and fashionable
‘I’ve been involved with Strongher since the start of the project and it is great to see it grow’ says Iris Slappendel. “I totally support the initiative to get women together and get them on bikes at every possible level, it’s the reason why I am a Strongher ambassador. With the Strongher kit we want to give women the confidence to ride and feel fashionable on the bike. I have looked to create something cool, fashionable and something that women want to wear. That was always the key for me during the design process. I’ve kept the design clean and simple and hopefully produced a classy kit that appeals to women all over the world. I hope it’s a kit that women will wear on the bike but also on the terrace sipping a post ride cappuccino!’
Pearl Izumi supports Strongher
The well-known cycling apparel brand Pearl Izumi is supporting Strongher. Together with Strongher, Pearl Izumi produced the Strongher kit. Ton van Tuyl, Brand Coordinator Pearl Izumi; “We as Pearl Izumi fully support Strongher’s initiatives and we think it’s great to see so many women active on their bikes. We wanted to empower women on bikes even further by making an awesome looking kit which combines Pearl Izumi’s great quality with a modern design. The Strongher kit is made of the best materials to keep you cool, dry and comfortable during your ride. The Strongher kit has a great form fit and guarantees an optimal wearing comfort.